The Sourcepoint Consent Management Platform (CMP) provides you with the capability to fire Google Tag Manager containers based on a user's consent. Within Google Tag Manager you will need to create custom rules to manage the tags according to your business rules. For example, you can set up the container rules to not fire for users in the E.U. and let Sourcepoint manage which containers fire for these site visitors.
In the Sourcepoint UI, navigate to the Vendor List and click on the list for which you'd like to fire containers.
Click on the vendor for whom you want to fire the container.
Once the customize vendor window pops up, click Consent Actions.
In the Google Tag Manager section of the consent action tab, enter the name of the container as defined in Google Tag Manager and click Apply Changes.